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affirm.ca Website Analysis for May 2025
With Affirm, you can pay over time at your favorite brands. No late fees or compounding interest—just a more responsible way to say yes to the things you love.
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Global Rank
#24,0931,349
Country Rank
#55548
Category Rank
#21
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See their traffic and performance metrics
Total Visits
2.1M
Bounce Rate
33.82%
Pages per Visit
4.01
Avg Visit Duration
00:02:02
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affirm.ca Traffic & Engagement Analysis
affirm.ca's web traffic has increased by 12.51% compared to last month. See all traffic & engagement stats for affirm.ca in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
2.1M
Last Month Change
12.51%
Bounce Rate
33.82%
Pages per Visit
4.01
Avg Visit Duration
00:02:02
Total Visits Last 3 Months
Compare affirm.ca to:
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24.1M
bmo.com
22M
scotiabank.com
2.1Maffirm.ca
1M
creditkarma.ca
affirm.ca Web Traffic by Country
Which countries sent the most traffic to affirm.ca lately? Where is their core audience from? Last month Canada was the top country sending desktop traffic to affirm.ca - click below to discover all countries
Top Countries
Canada
94.14%16.94%
United States
4.55%22.92%
United Kingdom
0.3%24.24%
India
0.27%34.45%
Mexico
0.25%87.54%
Others
0.48%
affirm.ca Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. affirm.ca's audience is 58.55% male and 41.45% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female41.45%
- Male58.55%
affirm.ca Competitors & Similar Sites
Reveal affirm.ca top alternatives and find potential or emerging competitors. americanexpress.com is the website with the highest similarity score to affirm.ca. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
affirm.ca Top Traffic Sources
The top traffic source to affirm.ca is Referrals traffic, driving 54.66% of desktop visits last month, and Direct is the 2nd with 39.43% of traffic. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Organic Search
Industry benchmark?
affirm.ca Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to affirm.ca (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
affirm login2.1KVOL: 56,890$2.08affirm1.5KVOL: 1,053,230$1.74affirm email681VOL: 470$1.43gmail677VOL: 116,239,500$1.35based on an eligibility check, we can't help you pay for your purchase right now. we hope you'll try us again in the future.655VOL: --$--134 OthersSee more
Total Keywords139
Referral Web Traffic to affirm.ca
The top referral sites sending desktop traffic to affirm.ca.
Category Distribution
Marketplace
47.49%Finance - Other
27.83%Furniture
9.36%Consumer Electronics
5.37%Sports - Other
1.05%Other
8.9%Top Referrals
Links from affirm.ca to Other Websites by Traffic Share
affirm.ca is sending desktop traffic to 11 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketplace
44.44%Banking Credit and Lending
13.65%Finance - Other
12.32%Music
7.1%Consumer Electronics
6.78%Other
15.72%
Social Media Traffic to affirm.ca
affirm.ca gets most of its social media traffic from Youtube, followed by X-twitter and Facebook (Desktop). Engaging audiences through Facebook Messenger may reveal new opportunities
Social Networks
4
Social Network Distribution