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creditkarma.com Website Analysis for May 2025
See your free credit scores, reports and personalized tips and tools to help you achieve your financial goals. Join over 100 million members making financial progress.
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Global Rank
#957148
Country Rank
#19223
Category Rank
#91
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Total Visits
39.4M
Bounce Rate
32.09%
Pages per Visit
4.91
Avg Visit Duration
00:02:45
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creditkarma.com Traffic & Engagement Analysis
creditkarma.com's web traffic has decreased by 16.6% compared to last month. See all traffic & engagement stats for creditkarma.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
39.4M
Last Month Change
16.6%
Bounce Rate
32.09%
Pages per Visit
4.91
Avg Visit Duration
00:02:45
Total Visits Last 3 Months
Compare creditkarma.com to:
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chase.com
136.8M
capitalone.com
42.3Mdiscover.com
39.4Mcreditkarma.com
36.6M
experian.com
creditkarma.com Web Traffic by Country
Which countries sent the most traffic to creditkarma.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to creditkarma.com - click below to discover all countries
Top Countries
United States
98.28%20.67%
Puerto Rico
0.51%15.06%
Canada
0.22%28.74%
Nigeria
0.09%500.5%
India
0.08%4.46%
Others
0.82%
creditkarma.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. creditkarma.com's audience is 41.47% male and 58.53% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female58.53%
- Male41.47%
creditkarma.com Competitors & Similar Sites
Reveal creditkarma.com top alternatives and find potential or emerging competitors. experian.com is the website with the highest similarity score to creditkarma.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
creditkarma.com Top Traffic Sources
The top traffic source to creditkarma.com is Direct traffic, driving 75.57% of desktop visits last month, and Organic Search is the 2nd with 12.77% of traffic. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Organic Search
Industry benchmark?
creditkarma.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to creditkarma.com (Desktop, worldwide)
Organic vs. Paid
Organic66.4%
Paid33.6%
Top Keywords
credit karma1.6MVOL: 4,999,360$1.91creditkarma203.9KVOL: 218,400$1.91credit karma login54.1KVOL: 228,180$2.44credit carma13.1KVOL: 29,200$1.91karma credit8.7KVOL: 21,770$2.4011.5K OthersSee more
Total Keywords11.5K
Referral Web Traffic to creditkarma.com
The top referral sites sending desktop traffic to creditkarma.com.
Category Distribution
Financial Planning and Management
37.86%Video Games Consoles and Accessories
20.26%Finance - Other
20.11%Programming and Developer Software
5.82%Streaming & Online TV
4.18%Other
11.77%Top Referrals
Display Advertising Traffic to creditkarma.com
Analysis of the top publishers sending traffic to creditkarma.com. Currently, there are 31 publishers referring visitors.
Top Publishers
Recently Seen Display Ads
Active Days
105
Size
459x258
Active Days
86
Size
459x258
Active Days
83
Size
299x282
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See moreLinks from creditkarma.com to Other Websites by Traffic Share
creditkarma.com is sending desktop traffic to 86 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Banking Credit and Lending
53.25%Financial Planning and Management
14.61%Insurance
7.99%Finance - Other
2.79%Other
18.12%
Social Media Traffic to creditkarma.com
creditkarma.com gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
19
Social Network Distribution