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icelolly.com Website Analysis for May 2025
icelolly.com - the best low cost holiday price comparison site. Compare millions of cheap holidays from some of the UK's top travel companies.
Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
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Global Rank
#80,817921
Country Rank
#3,36516
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Total Visits
473.6K
Bounce Rate
37.84%
Pages per Visit
4.47
Avg Visit Duration
00:02:46
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icelolly.com Traffic & Engagement Analysis
icelolly.com's web traffic has decreased by 0.4% compared to last month. See all traffic & engagement stats for icelolly.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
473.6K
Last Month Change
0.4%
Bounce Rate
37.84%
Pages per Visit
4.47
Avg Visit Duration
00:02:46
Total Visits Last 3 Months
Compare icelolly.com to:
4.4M
onthebeach.co.uk
1.7M
thomascook.com
1M
travelsupermarket.com
739K
sunshine.co.uk
473.6Kicelolly.com
icelolly.com Web Traffic by Country
Which countries sent the most traffic to icelolly.com lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to icelolly.com - click below to discover all countries
Top Countries
United Kingdom
88.65%1.79%
United States
2.47%35.71%
Netherlands
1.24%39.06%
Ireland
1.11%10.38%
India
1.1%53.97%
Others
5.43%
icelolly.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. icelolly.com's audience is 53.97% male and 46.03% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female46.03%
- Male53.97%
icelolly.com Target Audience
Audience interests reveal key details on the browsing interests of icelolly.com's visitors. icelolly.com's audience is interested in Travel and Tourism > Travel and Tourism - Other & travel.
Top Categories
Other Visited Websites
Top Topics
travelholidaysflightstravel agentshotels
icelolly.com Competitors & Similar Sites
Reveal icelolly.com top alternatives and find potential or emerging competitors. onthebeach.co.uk is the website with the highest similarity score to icelolly.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
icelolly.com Top Traffic Sources
The top traffic source to icelolly.com is Direct traffic, driving 32.89% of desktop visits last month, and Organic Search is the 2nd with 31.2% of traffic. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Organic Search
Industry benchmark?
icelolly.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to icelolly.com (Desktop, worldwide)
Organic vs. Paid
Organic54.36%
Paid45.64%
Top Keywords
icelolly7.6KVOL: 5,760$0.62ice lolly2.8KVOL: 19,430$0.60icelolly holidays 20252.4KVOL: 1,950$0.63icelolly holiday2.4KVOL: 3,230$0.84ice lolly holidays1.9KVOL: 3,080$0.84659 OthersSee more
Total Keywords664
Referral Web Traffic to icelolly.com
The top referral sites sending desktop traffic to icelolly.com.
Category Distribution
Lottery
29.73%Programming and Developer Software
16.22%Financial Planning and Management
2.7%Gambling - Other
2.7%Other
48.65%Links from icelolly.com to Other Websites by Traffic Share
icelolly.com is sending desktop traffic to 14 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Travel and Tourism - Other
88.74%Accommodation and Hotels
10.66%Search Engines
0.34%Computers Electronics and Technology
0.26%
Social Media Traffic to icelolly.com
icelolly.com gets most of its social media traffic from Facebook, followed by Linkedin and (Desktop). Engaging audiences through Linkedin may reveal new opportunities
Social Networks
2
Social Network Distribution