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transunion.com Website Analysis for May 2025
transunion offers total credit protection all in one place from credit score, credit report and credit alert. check your credit score today from transunion!
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Global Rank
#5,361340
Country Rank
#1,026103
Category Rank
#71
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Total Visits
5.9M
Bounce Rate
24.14%
Pages per Visit
10.85
Avg Visit Duration
00:06:32
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transunion.com Traffic & Engagement Analysis
transunion.com's web traffic has increased by 7.66% compared to last month. See all traffic & engagement stats for transunion.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
5.9M
Last Month Change
7.66%
Bounce Rate
24.14%
Pages per Visit
10.85
Avg Visit Duration
00:06:32
Total Visits Last 3 Months
Compare transunion.com to:
36.6M
experian.com
7.2Mequifax.com
5.9Mtransunion.com
2.8M
myfico.com
1.5M
annualcreditreport.com
transunion.com Web Traffic by Country
Which countries sent the most traffic to transunion.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to transunion.com - click below to discover all countries
Top Countries
United States
93.19%9.33%
India
1.56%7.93%
Brazil
0.85%8.09%
Canada
0.76%21.81%
United Kingdom
0.69%8.18%
Others
2.95%
transunion.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. transunion.com's audience is 42.39% male and 57.61% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female57.61%
- Male42.39%
transunion.com Competitors & Similar Sites
Reveal transunion.com top alternatives and find potential or emerging competitors. equifax.com is the website with the highest similarity score to transunion.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
transunion.com Top Traffic Sources
The top traffic source to transunion.com is Direct traffic, driving 56.82% of desktop visits last month, and Organic Search is the 2nd with 29.85% of traffic. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Paid Search
Industry benchmark?
transunion.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to transunion.com (Desktop, worldwide)
Organic vs. Paid
Organic93.85%
Paid6.15%
Top Keywords
transunion304.4KVOL: 665,350$2.38transunion credit freeze64.8KVOL: 186,570$2.85transunion login52.4KVOL: 94,770$2.03transunion unfreeze26.1KVOL: 45,520$1.71transunion freeze10.8KVOL: 22,960$2.682.4K OthersSee more
Total Keywords2.4K
Referral Web Traffic to transunion.com
The top referral sites sending desktop traffic to transunion.com.
Category Distribution
Financial Planning and Management
62.02%Banking Credit and Lending
10.28%Programming and Developer Software
7.46%Government
7.28%Marketing and Advertising
2.81%Other
10.16%Top Referrals
Display Advertising Traffic to transunion.com
Analysis of the top publishers sending traffic to transunion.com. Currently, there are 14 publishers referring visitors.
Top Publishers
Recently Seen Display Ads
Active Days
08
Size
300x250
Active Days
05
Size
300x600
Active Days
03
Size
970x250
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See moreLinks from transunion.com to Other Websites by Traffic Share
transunion.com is sending desktop traffic to 23 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Financial Planning and Management
69.99%Programming and Developer Software
6.37%Marketing and Advertising
4.25%Home and Garden
2.6%Other
8.53%
Social Media Traffic to transunion.com
transunion.com gets most of its social media traffic from Youtube, followed by Reddit and Linkedin (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
8
Social Network Distribution