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usbank.com Website Analysis for May 2025
Experience personalized banking services for your unique needs with U.S. Bank - Checking, credit cards, home loans & convenient online banking. Member FDIC.
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Global Rank
#1,23024
Country Rank
#245
Category Rank
#11
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Total Visits
27.7M
Bounce Rate
18.62%
Pages per Visit
7.02
Avg Visit Duration
00:05:27
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usbank.com Traffic & Engagement Analysis
usbank.com's web traffic has increased by 1.25% compared to last month. See all traffic & engagement stats for usbank.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
27.7M
Last Month Change
1.25%
Bounce Rate
18.62%
Pages per Visit
7.02
Avg Visit Duration
00:05:27
Total Visits Last 3 Months
Compare usbank.com to:
186.4M
chase.com
136.8M
capitalone.com
109.9M
bankofamerica.com
98.2M
wellsfargo.com
27.7Musbank.com
usbank.com Web Traffic by Country
Which countries sent the most traffic to usbank.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to usbank.com - click below to discover all countries
Top Countries
United States
98.52%1.83%
Canada
0.19%12.68%
India
0.13%16.05%
Japan
0.12%16.6%
United Kingdom
0.11%44.53%
Others
0.94%
usbank.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. usbank.com's audience is 43.45% male and 56.55% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female56.55%
- Male43.45%
usbank.com Competitors & Similar Sites
Reveal usbank.com top alternatives and find potential or emerging competitors. bankofamerica.com is the website with the highest similarity score to usbank.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
usbank.com Top Traffic Sources
The top traffic source to usbank.com is Direct traffic, driving 72.75% of desktop visits last month, and Organic Search is the 2nd with 19.68% of traffic. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Direct
Industry benchmark?
usbank.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to usbank.com (Desktop, worldwide)
Organic vs. Paid
Organic89.24%
Paid10.76%
Top Keywords
us bank1.3MVOL: 1,551,260$0.84us bank login530.6KVOL: 511,390$1.66usbank445.6KVOL: 351,840$0.83usbank.com login92.2KVOL: 14,560$--u.s. bank34.4KVOL: 42,090$--14K OthersSee more
Total Keywords14K
Referral Web Traffic to usbank.com
The top referral sites sending desktop traffic to usbank.com.
Category Distribution
Finance - Other
23.09%Banking Credit and Lending
18.65%Programming and Developer Software
12.29%Jobs and Employment
12.17%Adult
7.53%Other
26.27%Top Referrals
Links from usbank.com to Other Websites by Traffic Share
usbank.com is sending desktop traffic to 122 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Finance - Other
24.55%Banking Credit and Lending
15.59%Financial Planning and Management
5.2%Air Travel
5.15%Other
33.12%
Social Media Traffic to usbank.com
usbank.com gets most of its social media traffic from Linkedin, followed by Youtube and Facebook (Desktop). Engaging audiences through Discord may reveal new opportunities
Social Networks
14
Social Network Distribution