Similarly ranked sites
1
amazon.ca
amazon.ca2
temu.com
3
walmart.ca
4
canadiantire.ca
5
costco.ca
walmart.ca Website Analysis for May 2025
Online Shopping in Canada at Walmart.ca. A great selection of online electronics, baby, video games & much more. Shop online at everyday low prices!
Keep track of your competitors
See their traffic and performance metrics
Global Rank
#1,14483
Country Rank
#303
Category Rank
#3
Keep track of your competitors
See their traffic and performance metrics
Total Visits
34.1M
Bounce Rate
42.44%
Pages per Visit
4.98
Avg Visit Duration
00:03:51
Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
walmart.ca Traffic & Engagement Analysis
walmart.ca's web traffic has increased by 10.12% compared to last month. See all traffic & engagement stats for walmart.ca in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Total Visits
34.1M
Last Month Change
10.12%
Bounce Rate
42.44%
Pages per Visit
4.98
Avg Visit Duration
00:03:51
Total Visits Last 3 Months
Compare walmart.ca to:
189.7Mamazon.ca
amazon.ca34.1Mwalmart.ca
29.7Mcanadiantire.ca
26.3Mcostco.ca
23.7M
ebay.ca
walmart.ca Web Traffic by Country
Which countries sent the most traffic to walmart.ca lately? Where is their core audience from? Last month Canada was the top country sending desktop traffic to walmart.ca - click below to discover all countries
Top Countries
Canada
94.11%9.48%
United States
3.39%10.24%
France
0.16%18.08%
India
0.16%13.63%
Pakistan
0.15%83.92%
Others
2.02%
walmart.ca Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. walmart.ca's audience is 50.98% male and 49.02% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female49.02%
- Male50.98%
walmart.ca Competitors & Similar Sites
Reveal walmart.ca top alternatives and find potential or emerging competitors. canadiantire.ca is the website with the highest similarity score to walmart.ca. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
walmart.ca Top Traffic Sources
The top traffic source to walmart.ca is Direct traffic, driving 49.96% of desktop visits last month, and Organic Search is the 2nd with 36.41% of traffic. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Organic Search
Industry benchmark?
walmart.ca Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to walmart.ca (Desktop, worldwide)
Organic vs. Paid
Organic81.25%
Paid18.75%
Top Keywords
walmart559.4KVOL: 30,360,580$0.42walmart canada176.3KVOL: 405,660$0.15walmart careers30.3KVOL: 683,970$0.47walmart flyer27.2KVOL: 155,340$0.10walmart.ca19.6KVOL: 32,740$--19.2K OthersSee more
Total Keywords19.2K
Referral Web Traffic to walmart.ca
The top referral sites sending desktop traffic to walmart.ca.
Category Distribution
Programming and Developer Software
22.63%Coupons and Rebates
15.27%Shipping and Logistics
10.28%Marketplace
9.95%Search Engines
9.14%Other
32.73%Top Referrals
Display Advertising Traffic to walmart.ca
Analysis of the top publishers sending traffic to walmart.ca. Currently, there are 116 publishers referring visitors.
Top Publishers
Recently Seen Display Ads
Active Days
01
Size
300x250
Active Days
01
Size
300x250
Active Days
01
Size
300x250
See more display ads with a free trial
See moreLinks from walmart.ca to Other Websites by Traffic Share
walmart.ca is sending desktop traffic to 48 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketing and Advertising
85.31%Shipping and Logistics
2.73%Business Services
2.11%Coupons and Rebates
1.97%Finance - Other
1.83%Other
6.04%
Social Media Traffic to walmart.ca
walmart.ca gets most of its social media traffic from Facebook, followed by Youtube and Reddit (Desktop). Engaging audiences through Instagram may reveal new opportunities
Social Networks
14
Social Network Distribution